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Housewares Show 2012

Posted by Roxanne on March 14, 2012

Whew! What a week we have enjoyed. We just returned from the International Housewares Show in Chicago, working with Select Brands, Inc., the company that introduced the Babycakes Cupcake Maker and ultimately the entire Babycakes treat line. We had many days filled with grocery shopping, prepping and preparing for this huge event. We even carried 400 premade cake pops with us on the plane, not to mention the display cake pops that piggy backed along in the overhead compartment. We have enjoyed the Housewares show for decades and each time we attend and work the demonstration counter we have a great time!

Not only were our days filled with excitement, enthusiasm, smiles and giggles galore, we got to enjoy some fabulous dinners with our friends from Select Brands. It is so difficult to capture our experiences in words, so we thought a picture would represent 1,000 words.

 

This is a picture of the new booth introduced this year. It was beautiful….two stories tall, with products, our demo counter and our new, improved large back kitchen! The second floor is expansive and takes your breath away with the meeting rooms and new product ideas.

Here we are with Bill Endres, the President of Select Brands.  We have worked with Bill for 3 decades! Did we really reveal that bit of trivia? He is a gem, an entrepreneur and the best salesman in the business. We are so humbled and honored to be able to continue our relationship with Bill after all these years.  The three of us worked together at Rival (the Crock Pot Company) and that relationship has continued for many, many years. It would be a Guinness book of records entry if we had only counted how many laughs and great times we have enjoyed with Bill.

Our big news at this show was the introduction of two more books we are writing that will be available in the fall. We have had so much creative time in the test kitchen and truly, had more than 200 recipes that wouldn’t fit. That’s how versatile the Babycakes Cupcake Maker and Cake Pop Maker can be.

Don’t you love these creations? Many of the directions are found in our current book, 175 Best Babycakes Cake Pops Recipes and here’s a sneak peak of the second cake pop book….Goldilocks and The Three Bears!

As the lights dimmed on the show and we returned to Kansas, once again we are pinching ourselves. Thank you Select Brands for your confidence in us and for counting us as part of your team. Thank you, our friends, family, colleagues and loyal followers, for your support, for believing in us and for making Babycakes appliances part of your lives. We are humbled and in awe beyond belief.

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Welcome! We are Plugged Into Cooking! We are Kathy Moore and Roxanne Wyss, The Electrified Cooks. As food consultants and cookbook authors we specialize in “What’s for dinner?” and are leading experts in small appliances. Join us as we share easy recipes, tips and our passion for cooking.

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